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The 101 On Salon & Spa Hashtags Year Round & On Mother’s Day!

Mother’s Day is just around the corner! Handling the logistics of your salon is a full-time job. However, you also need to attract new clients and retain current customers by marketing your business year round and every holiday!  There are a variety of ways to do so, including using the many powerful salon marketing tools offered […]

Fun Promotions Your Salon Can Run This Summer

Looking for new ways to draw customers into your salon? Salon promotions are an excellent way to get customers, new and returning, excited about your services. While any time of year is a great time to initiate salon promotions, there’s something magical about the warmer weather that makes people want to look their best.  (more…)

How You Can Utilize Software to Manage Day-to-Day Tasks More Efficiently

Salon management software allows you to handle big items, like running promotions and scheduling your client appointments, but does your salon software help you manage your everyday as efficiently as SalonTarget? SalonTarget was designed by salon professionals who are familiar with the day-to-day details that come with running a salon, creating SalonTarget to help other salon owners […]

How to Win Back Lost Customers

There’s an art to attracting clients. You not only have to make sure you offer stellar services and hire the best stylists around, but you need to be willing to promote your salon’s offerings, too. Offering specials, advertising your brand and opting into convenient services such as online booking are all part of your game […]

The Power of Texting

People rely on their phones more than ever before. Whether it’s for checking email, accessing social media apps, or using the phone’s calling functionality, you’d be pressed to go outside and not immediately see someone using his or her phone. However, as a salon owner or manager, this can be beneficial to your business. By […]

3 Biggest Mistakes Salon Owners Make!

1.      Not Reaching Out to Customers You are familiar with the salon’s daily operations, but do you have a comprehensive marketing plan in place? By using a salon software system, such as SalonTarget, you’ll gain better insight into the needs of your customers over time. Do some research into who is part of your target […]